As intern to the What’s In Store team my role was to carry out street and store research, collate images, pick out key trends, write up reports then organise via Adobe Bridge for upload to CMS systems for the WGSN site. I also contributed to blog posts as below.
As insights and content creator I am responsible for social media marketing agency Neoco’s blog engagement. I research and write opinion and insight pieces analysing current social media marketing trends and how businesses can implement these into their own marketing strategies.
/// Most Wanted (VoucherCodes.co.uk) - Fashion
Writing freelance for Most Wanted across news, PR and editorial content, I was responsible for conceptualising, researching and writing regular fashion features including Shopping List, MW Loves, Label Lust and general news pieces.
/// Love Music News
Attended various music events on behalf of Love Music News as music correspondent writing previews, reviews and interviews.
/// Blogger for Tally-Weijl
As part of their Girl Like Me global blog campaign I have been signed for Swiss knitwear brand Tally-Weijl to represent London. Along with girls from Paris, Milan and New York, I cover fashion launches, events and exhibitions for use as marketing content on their ecommerce site.
Additional freelance content:
/// The Skinny Eye
/// Smart Blogs Social Media